Of the many seasons in the golf course maintenance industry,
one important and valuable season has begun; education season. The recently completed New York State
Turfgrass Association (NYSTA) Conference and Show in Rochester, N.Y., kicked off
my season. There are several more in the region as well: Green Industry Show (Atlantic City, N.J.), Ontario Golf Course
Maintenance C&S, The Golf Industry Show, NERTF, and many chapter education
days on the calendar. This is not meant
to show how busy I am, more to explain how you
are the most important key to these valuable resources.
The agendas for each of these events are set by your
colleagues and industry peers to deliver value to you, the turfgrass
manager. They work hard to develop
potential topics, engage industry experts to present these topics, and
communicate with you to inform you of these valuable educational
opportunities. Often, the only feedback
those who administer these events get is based on numbers. If attendance is good, the agenda and
information must be delivering value to attendees. If attendance is poor, the agenda must have
missed the mark. Is that a fair
assessment of an event? If you did
attend, can those administrators assume you got value from the event? If you did not go, was it because of the education
offered? Numbers develop
more questions than they answer. I was asked to join the NYSTA education committee and aid in developing the agenda for the 2013 conference and show. It became clear how difficult it is to provide a valuable agenda based on numbers. It is even more difficult to assemble topics without feedback. That is where you come in. Input is critical in delivering value to you and your peers. Often those who develop these programs are begging you for input and feedback. You have the ability to reach out to those in charge of developing these education agendas.
Many agendas are already set for 2013-2014 events. If you are in attendance, reach out and give
your feedback to the administrators after the event. If you don’t attend because of the agenda,
reach out and alert them of that as well. Perhaps your chapter has an education director or chapter representatives on the event board. These people are working hard to develop
educational programs that will deliver value to you and your industry
peers. Please help them deliver what you
want by volunteering your input and responding with your beneficial
feedback. With this information,
they will be able to develop programs you will be able to enjoy year after
year.
Cheers!
Kevin
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